UNILAK

Prof. Marius Potgieter is a Visiting Professor of Marketing in the Faculty of Economic Sciences and Management at UNILAK.

Prof. Marius Potgieter is a Visiting Professor of Marketing in the Faculty of Economic Sciences and Management at UNILAK.

Prof. Marius Potgieter hold a PhD in (Marketing Management); MCom; BCom Hons; BBA, His areas of expertise are in marketing, tourism marketing and business management. Having worked in the industry for over a decade before joining the academic community, Prof. Marius from the North West University and developed keen interests in researching tourism, aviation and African consumer behaviour and its culture and traditions, where surprisingly rights are regarded as more important than responsibilities. Prof. Marius is a prolific writer and has published numerous articles in academic journals, book chapters and general magazines.